Today digital marketers are drooling over a social platform with over a hundred million users. This platform may not hold a torch to Facebook when it comes to actual number of users. But look at some of the other statistics. On a daily basis, between twenty to thirty million pictorial content is added. Every second sees around eight hundred to a thousand comments posted. Till today date, close to fifteen to sixteen billion pictures have been shared.
What platform are we referring to? We are talking about Instagram.